Customer Communication

Checklist Guide


Customer communications is how you communicate with your leads, prospects and customers across every aspect of your business.

Today’s customers expect personalised, relevant communications that are available in real-time and accessible through the channel of their choice.

These interactions can happen through a widespread range of media and output, including documents, email, Short Message Service (SMS), phone calls, in person meetings, social media channels, video streaming, podcasts and Web pages.

An effective customer communications process results in reduced customer acquisition costs, increased client retention and maximised lifetime value of each customer.



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